Article

Hydrogen Hype is Back! Should we believe it this time?

Hydrogen-powered vehicles are back in the headlines, with major manufacturers including JCB, Volvo, Mercedes-Benz and Toyota investing in new hydrogen technologies. But while battery-electric vehicle sales continue to grow, hydrogen transport remains stubbornly uncompetitive. With insights from energy experts Paul Martin and Michael Barnard, we examine the physics, economics, environmental impacts and infrastructure challenges behind hydrogen fuel cells and combustion engines — and ask why governments and industry are still pouring billions into a technology that struggles to compete with direct electrification.
https://www.youtube.com/watch?v=QsnGoAUS334



    Follow us

    © 2026 We Don't Have Time – All rights reserved.

    We Don’t Have Time is the world’s largest media platform for climate action – with a mission to democratize knowledge about climate solutions and inspire and mobilize global action toward a prosperous, fossil-free future. The content of the We Don't Have Time social network is user-generated. The We Don’t Have Time organization does not automatically endorse users’ opinions and claims. All users of We Don’t Have Time have subscribed to We Don’t Have Time’s Terms of Use, which, among other things, prohibits hateful, abusive, and violent content. If you discover content that violates our Terms of Use, please notify us immediately. The platform is operated by the company WeDontHaveTime AB (publ), whose majority shareholder is the WeDontHaveTime Foundation. The Foundation’s principal purpose is to contribute to a reduced climate impact and an ecologically sustainable environment. Our headquarters is located in Stockholm, Sweden.

    Please read our Privacy Policy and our Cookie Policy.