Article

A Year in Review of Circular Fashion's Growth

2023 has come with a host of challenges and opportunities to fashion, from material shortages to new innovations in production. One preceding theme, however, has been the continued importance of sustainability in mainstream fashion.



Over the past year, Renewcell has experienced significant growth and achieved several milestones, positioning ourselves as a key contributor to the circular fashion movement.



Let's take a closer look at our journey and our vision for the future of circular fashion.





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Highlights from the First Half of 2023



During the first half of 2023, Renewcell continued our efforts to ramp up production capacity, aiming to reach 60,000 tonnes per year, equivalent to around 5,000 tonnes per month of our signature Circulose raw textiles.
Notably, production of prime quality dissolving pulp saw a steady increase from 1,600 tonnes in April to 2,200 tonnes in June, which squares up to our predictions made at Stockholm Climate Week earlier in the year.
We’re looking forward to continuing expanding our operational efficiency and capabilities in the coming months, and expanding our reach as we continue to work with a larger circle of stakeholders and partners - due in no small part to the start of the CIRCULOSE® Supplier Network, launched last month.
Renewcell's commitment to sustainability and innovation was recognized through the Fast Company 2023 World Changing Ideas Award in the Sustainability/Energy category and the Drapers Sustainable Fashion Award in the Sustainable Textile Innovation category.
The importance of these events has become more apparent in recent months, as businesses start to realize that sustainability and fashion are inextricably linked, and we need better incentivization measures in place to both motivate the industry towards better practices and to normalize sustainability in mainstream fashion.
In June, Renewcell achieved the Recycled Claim Standard certification for the Renewcell 1 factory, a milestone and stamp of approval that underlines our commitment not just to providing recycled materials to our customers but doing so in a way that is emission-efficient.
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Looking Ahead to the Future



Our CEO, Patrik Lundström, expressed optimism about the future of sustainable fashion, despite global economic challenges, including the ongoing war in Ukraine affecting supply chains and material costs. However, these events have helped expedite the transition for many businesses towards bottom-up sustainability practices.
“There is no doubt that the world is transitioning towards green and circular product flows. More and more entrepreneurs, companies and investors see how the transition creates some fantastic business opportunities.”
Renewcell's remarkable improvement in production processes, with capacity utilization surpassing 60% in July, indicates their ability to deliver prime-quality materials consistently. Their strategic efforts to reduce dust in the production process have already yielded positive results.
One of the key challenges Renewcell faces moving forward is ensuring an adequate supply of CIRCULOSE® materials throughout the value chain to meet increasing demand from fashion brands committed to sustainability.
Our commitment to traceability is evident through our certification by TextileGenesis™, with plans to incorporate physical traceability in the near future.
The launch of the CIRCULOSE® Supplier Network and collaborations with prominent fashion brands demonstrate their dedication to building a circular fashion ecosystem.
And to date, we’ve recruited partners into our Network across Europe, North America, East Asia, and India, including big brands such as - all of whom are “helping to drive the circular economy forward by enabling a steady supply of CIRCULOSE® to the market”.
As the world shifts toward greener and more circular practices, Renewcell stands at the forefront, poised to make a lasting impact on the fashion industry.
With our continued innovation, strategic partnerships, and dedication to traceability, Renewcell is well-positioned to shape the future of circular fashion in the years to come.
To learn more about our growing Supplier Network, or to become a member, read more below!


  • Harrison wambui

    40 w

    We appreciate

    3
    • Munene Mugambi

      40 w

      You're doing such an amazing job and you are truly part of the change we need.

      3
      • Sarah Chabane

        40 w

        Fantastic! Looking forward to following your work the upcoming years as well :)

        1
        • Patrick Kiash

          40 w

          Superb work. Focused and it's great to note you are working toward bringing lasting impact and solutions on the fashion industry as well as circular fashion movement.

          1
          • Johannes Luiga

            41 w

            Truly encouraging

            2
            • dickson mutai

              41 w

              Sustainability remains central with Renewcell, with notable achievements like increased production capacity. It's poised to lead the circular fashion movement into the future

              6
              • Ingmar Rentzhog

                41 w

                Great job!!

                12
                • Annett Michuki..

                  41 w

                  good job

                  1
                  • Rashid Kamau

                    41 w

                    Superb! This is absolutely one of the many ways to tackle some of the biggest challenges of our time, such as climate change and biodiversity loss.

                    2
                    • Markus Lutteman

                      41 w

                      I love this solution. Great work, @Renewcell!

                      11
                      Welcome, let's solve the climate crisis together
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