The eco-friendly Belgian cleaning brand Ecover has unveiled two new products made out using food waste. The two products in their limited ‘Too Good To Waste’ range, include a Multi-Surface Cleaner and a Toilet Cleaner. They are crafted using up to 97% of rescued food waste (excluding water).
Potato peels have been ingeniously transformed into potent cleaning surfactants. They are fermented to fatty acids and treated with alcohol from zero-alcohol breweries and then converted into surfactants to turn them into a descaler. And the magic doesn't stop there, rescued lemon and mint have been used to create a fresh fragrance while sugar beet pulp has been repurposed into a thickener so the cleaner sticks. The bottles are also made with recycled plastic and the Multi-Surface Cleaner intentionally comes without a spray nozzle, saving 35% plastic.
This is such an interesting take on food waste reduction, imagine if it could be scaled up! Let's hope it becomes more than a limited edition.


Too Good To Waste
Waste is only waste if we waste it. Meet our innovative new cleaners, made up using up to 97% resued food waste*.
https://www.ecover.com/action/too-good-to-waste/


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2 d
Amazing and creative innovation
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2 d
Awesome!What a perfect yet unique illustration of a circular economy.
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2 d
This is a wonderful innovation
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3 d
Amazing innovation
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3 d
Wooow!! This is a great move # waste management under organic waste .
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3 d
What an investion!
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3 d
The greatest invention have seen so far.
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3 d
great invention
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3 d
If they can get a good customer base other producers will soon copy this
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3 d
Great innovation
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3 d
Amazing innovation
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3 d
Indeed this is awesome ingenuity
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3 d
Waoh what an amazing innovation!
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3 d
What a creative way of using waste products
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3 d
@daniel_waweru_656 its very creative
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3 d
Great innovation...i would love to try it.
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3 d
@walter_lungayi Indeed it is