Climate warning
Image of Boxed Water Is Better

Boxed Water Is Better

Climate warning

Refute the greenwashing claim that your packaging materials are indeed easily recyclable

Boxed Water is a water brand available online and in stores. Instead of plastic bottles, it comes in cartons printed with the slogan “Boxed Water Is Better.” On its website, the company claims that it has “the most renewable package in the water aisle,” made of 92% plant-based materials. But according to Yoo, these claims are misleading.
“This is greenwashing, and I’ll tell you why,” Yoo says in her video while holding a complimentary carton of Boxed Water left in her hotel room.
“While these cartons look like paper, they’re actually a paper/plastic/aluminum blend and made of 25% plastic. And because these are a blend, it’s actually near impossible to separate these back out into their original materials.”
Unfortunately, that fact makes blended cartons extremely difficult to recycle. “About 40% of the country doesn’t offer recycling for this material,” Yoo claims.
This is important information for buyers trying to reduce their impact on the planet. Crates of 16.9-ounce Boxed Water sell for around $50 for 24 cartons, or more than $2 per carton. Buyers are often willing to pay extra for a carton they believe is better for the environment; if a plastic bottle is both cheaper and easier to recycle, it becomes a much more attractive option.
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  • We Don't Have Time

    59 w

    Dear ann mbiutah Thank you for getting your climate warning to level 2! We have reached out to Boxed Water Is Better and requested a response. I will keep you updated on any progress! /Adam We Don't Have Time

    1
    • Mc Kaka

      59 w

      Green washing is a terrible act !

      1
      • Sarah Chabane

        59 w

        Stupid packaging

        3
        • George Kariuki

          59 w

          We need to stand against greenwashing.

          2
          • Harrison wambui

            60 w

            Green washing should be banned 🚫

            6
          • Sarah Chabane

            60 w

            Let's stop bottling and monetising drinkable water and let's make water accessible to everyone!

            2
            • Komu Daniel

              60 w

              we can, with commitment, eradicate green washing

              3
              • Rukia Ahmed Abdi

                60 w

                We need to eradicate green washing. Its really bad

                5
                • Wandera Martha

                  60 w

                  The sad reality

                  14
                  • Tabitha Kimani

                    60 w

                    Greenwashing should be discouraged always.

                    18
                    • Munene Mugambi

                      60 w

                      Green washing is a bad bad thing

                      5
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