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Electrolux Group
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Electrolux Group at Stockholm Climate Week: A key part of the negative emissions economy
Electrolux Group took part in a selection of interesting sessions at Stockholm Climate Week, 2023, showcasing our expertise and range of solutions in energy & operational efficiency to reduce carbon in our sector.
Electrolux Group is a leading global manufacturer of household appliances, including refrigerators, dishwashers, washing machines, and vacuum cleaners.
As part of our mission statement, we’re committed to both creating solutions for the market that are greener and more energy efficient, as well as working out a supply chain that is climate positive.
Electrolux Group, Stockholm Exergi, and Ericsson discuss their collaboration to expedite their collective net zero goals.
During the energy day on Stockholm Climate Week, we shared the stage with Erik Rylander, Commercial Director Carbon Dioxide Removal, Stockholm Exergi, as well as Emelie Öhlander, Climate Action Program Manager, Ericsson.
The focus of the conversation was negative emissions. In other words, how can businesses not only be carbon neutral but store, capture, or reuse carbon from other production chains to actually take carbon out of heavy industry?
Joining other energy pioneers on stage, Vanessa Butani, our VP of sustainability laid out Electrolux Group’s plan to be “[carbon] neutral by 2030 and for our entire value chain by 2050.”
This is fundamentally a group effort that isn’t limited to a specific sector. As Vanessa pointed out on stage, this needs to be a collaborative ecosystem amongst all businesses to “support in the growth that can help beyond just our own operations… and encourage those who haven’t come as far as we have.”
Science-based targets play a crucial role in this too, as they provide the license and provision for businesses like ours to take the leap and integrate negative emission operations into our existing production chain, working across sectors to ensure that every competency of our manufacturing is either carbon neutral or carbon negative. Electrolux Group was one of the first companies to meet its ambitious science-based target three years ahead of plan and is setting a new target in 2023.
This is both an ambitious and a time-sensitive goal for businesses, and as Erik pointed out on stage, “we need a market that also starts demanding these negative emissions now… if everyone waits until 2050, there will be no time to scale the industry and not enough negative emissions” to make a significant impact.
Watch the full segment with Stockholm Exergi:
Changing consumer behavior
Another key link in a net-zero and negative emissions chain is to educate and empower consumers to be a part of it.
Vanessa Butani and Eva Karlsson discuss how they’re collaborating to help consumers make their clothes go further.
With clothing and fashion being one of the largest contributors to global greenhouse emissions, it isn’t just about altering our own practices to reduce our carbon footprint, it’s about helping consumers identify ways of reducing their own, en masse.
Speaking on Earth Day, April 22 at Climate Week, Vanessa shared how Electrolux Group is collaborating with Houdini, a Swedish clothing brand, to “change consumer behavior” and “extend the life of [their] clothes.”
Even rudimentary adjustments like reducing the temperature we wash clothes at and measuring out detergent accurately can, at scale, create a significant dent in consumer emission contributions, and alongside clothing brands like Houdini, we see it as our responsibility to take consumers along with us towards a net-zero goal.
“Consumers are ripe for this and interested… 83% of our consumers are looking at energy now when they’re considering their next appliance… [which] has a great benefit” to overall global carbon levels.
When asked what other businesses can learn from this and how they can enact their own energy efficiency goals for the future, Vanessa remarked that “you need to have a long term horizon on this” and that it was vital to start with small “milestones” that build over time, while looking to your own network and supply chain to find ways of expediting your mutual progress.
Houdini’s CEO, Eva Karlsson echoed this sentiment, stating that “cross-pollination” and “openness” would be vital traits for all businesses looking to aim high for their carbon footprint goals. Watch the full discussion below:
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Always interesting to hear from Electrolux and how they are implementing real solutions thanks to their appliances
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Thank you for being a part of Stockholm Climate Week! In today's energy crisis it is even more important that our household appliances take sustainability into account.