GoGreenHorizon's post

Do you ever look at a word so long that it starts to lose meaning? That's how we feel about the term "green" in today's media age. Having clarity on what defines “green” is imperative to implementing green conservation practices and is essential to avoid unintentional greenwashing. To ensure that the field has a collective understanding about what “green” is, the GoGreen project aims to define the parameters and standards for “green conservation” as one of the first steps of this project. We are excited to share it with you! Artwork image is Green Bottle, by Cora Parker, c. 1938.
Comment below what you think Green means!
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  • Munene Mugambi

    37 w

    Especially in this age of greenwashing, even fossil fuels are being labelled as green. The irony

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