With Beleco, customers can rent furniture instead of buying. When customers no longer need the furniture, it comes back to Beleco, and is reused again and again – instead of ending up in a landfill. Instead of Beleco buying the products, manufacturers and brands themselves list their furniture on the site and continue to own it, creating incentives to create better products that last longer. The Swedish Environment Institute’s calculation shows that Beleco’s business model will save at least 2,000,000 tonnes of CO2 before the year 2030. If you want to read other good examples of circular economy, go to https://www.hagainitiativet.se/en/100-exempel-pa-cirkular-ekonomi/ Have a great day! ************************************************* **** This is part of the Haga Initiative's campaign 100 Good Examples of Circular Economy. We want sustainable examples of circular economy from large and small companies. Email your suggestions and a picture to info@hagainitiativet.se