Climate warning

Markus Lutteman

11 w

LRF (Lantbrukarnas Riksförbund)

Climate warning

For claiming that cows can cool the climate

”Cows can cool down the climate”, claims the Federation of Swedish Farmers (LRF) on a campaign site promoting milk consumption. Sorry, but no, they cannot. Measures can be taken to reduce livestock emissions, but to claim that cows can have a cooling effect on the climate is nothing but a lie. On the campaign site, titled "Love Milk", LRF is also downplaying the climate effects of methane gas emissions, claiming that ”keeping methane emissions on today’s level wont affect the climate.” Climate scientists beg to differ. A brand new study, published yesterday in the journal Nature Climate Change, specifically highlights the outsized role methane plays in food-related emissions. 
This has also been emphasized by the UN, which has repeatedly stated that methane needs to be reduced by 50 percent to reach the goals of the Paris agreement.
After Swedish media coverage about the false claims on the campaign site, and criticism from climate scientists, the science-denying headline and paragraphs have been taken down.
More info (in Swedish):

Hävdar att ”kor kan kyla klimatet” – gapskrattet från forskare: ”Helt fel” - Nyheter (Ekot)

Bondeorganisationen LRF och de stora mejerierna sprider ovetenskapliga påståenden om svenska kors påverkan på klimatet, visar Ekots granskning.På en kampanjsajt ...

https://sverigesradio.se/artikel/sa-bluffar-mjolkindustrin-om-kornas-farliga-metangaser



The new study on global warming from food consumption:

Future warming from global food consumption - Nature Climate Change

Although the role of the human diet in climate change has been widely acknowledged, current practices fail to capture its realistic effect on warming. In this Analysis, Ivanovich et al. develop a global food consumption emission inventory and estimate the associated future climate impact using a reduced-complexity climate model.

https://www.nature.com/articles/s41558-023-01605-8




article view
Screenshot from the campaign site Love Milk (Hjärta Mjölk). The headline reads "Cows can cool the climate". After massive critisim, the headline and parts of the text has now been deleted from the site.



Reducing methane emissions vital for climate action, but not ‘get out of jail free card’

A new reporting hub to reduce methane emissions – a powerful greenhouse gas responsible for at least a quarter of global warming – was launched on Sunday by the UN Environment Programme (UNEP), as the UN Climate Conference (COP26) kicked off in Glasgow.

https://news.un.org/en/story/2021/10/1104492




Do you agree?

149 more agrees trigger scaled up advertising

  • We Don't Have Time

    11 w

    Dear Markus Lutteman Thank you for getting your climate warning to level 2! We have reached out to LRF (Lantbrukarnas Riksförbund) and asked for a response. I will keep you updated on any progress! /Adam We Don't Have Time

    4
    • Joseph Githinji

      11 w

      A company of such calibre dwelling on misinformation is a shame

      5
      • Sarah Chabane

        11 w

        LRF doesn't care about lying to people apparently 🤡

        4
        • Sameen Shahid

          11 w

          Sweeping statements. what fun!

          6
          • rosebellendiritu

            11 w

            They should give accurate information with substantial evidence to proof.however how I wish there was translation for the message on pictures

            4
            • Tabitha Kimani

              11 w

              They are doing everything to divert attention but they will not achieve their mission.

              12
              • Kevin

                11 w

                Very frivolous claims with no backing whatsoever.

                12
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