Climate love
Image of Oli Frost

Oli Frost

Climate love

A humorous way to show the absurdity of fossil fuel advertising

A global agency named Atmospheric recently announced itself with a billboard ad in central London that stated: “The climate is changing. Business shouldn’t have to.”
The agency, created by Glimpse, Utopia Bureau and artist Oli Frost, isn’t a real agency. Its mission is to shine an unforgiving spotlight on the very real advertising agencies that make loads of money from greenwashing some of the biggest polluters on the planet.
Atmospheric's open pitch for Saudi Aramco. ”It'äs time to stand up for the right to drill” reads on the campaign slogans..
Atmospheric's open pitch for Saudi Aramco. ”It'äs time to stand up for the right to drill” reads on the campaign slogans..

Atmospheric has now launched a pitch for Saudi @Aramco, the biggest and most profitable oil company in the world. The pitch was announced after the investigative climate journalism site DeSmog revealed that the American global advertising network McCann was repitching for the Saudi Aramco deal.
Check out the website. It’s great!



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  • George Kariuki

    9 w

    The fact that Atmospheric has launched a pitch for Saudi Aramco, the largest oil company in the world, adds another layer of irony. Cautious optimism.

    • Thomas Tienso

      9 w

      New ways needed to reach through with the facts. This is probably a good one.

      1
      • Esther Wanjiku

        10 w

        This is a humorous way to create awareness

        2
        • dickson mutai

          10 w

          Forcing us to confront uncomfortable truths

          1
          • Sarah Chabane

            10 w

            This is great! Love the approach of sportwashing

            • zelda ninga

              10 w

              A nice message hoping it brings some changes.

              1
              • Rotich Kim

                10 w

                this is good all this fossil advertising should be rejected

                6
                • Princess

                  10 w

                  Can't wait to see the ripple effect of their message!

                  8
                  • Esther Wanjiku

                    10 w

                    @princess_nel_268 The comical effect will surely have some amazing results

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