Edelman
Climate warning
Climate warning
Gerald Kutney
18 w
The world’s biggest PR firm claims to be an expert on trust – but is it?
The world’s biggest PR firm claims to be an expert on trust – but is it?
Edelman, which will publish the latest edition of its ‘trust barometer’ at Davos, says trust is its legacy – but critics say its reluctant to follow its own advice
https://www.theguardian.com/business/2023/jan/15/edelman-pr-firm-davos-trust
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18 w
PR most of the times can not be trusted. Normally its sugarcoated information.