Climate love
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Advertising Standards Authority

Climate love

‘Greenwashing’ firms face steep new UK fines for misleading claims

Green claims routinely used to sell products, from cars and plane tickets to soft drinks and cleaning fluids, now face much greater scrutiny under proposed new laws – and risk fines of up to tens of millions of pounds for claims found to be unsubstantiated and misleading. Legislation could see companies fined millions of pounds for making unproven environmental assertions to sell their products

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149 more agrees trigger scaled up advertising

  • Sarah Chabane

    68 w

    This is great, we need the authorities to have a closer look at "green claims". These can be very misleading for the consumers

    • We Don't Have Time

      69 w

      Dear Patrik Lobergh Thank you for getting your climate love to level 2! We have reached out to Advertising Standards Authority and requested a response. I will keep you updated on any progress! /Adam We Don't Have Time

      • Daniel Waweru

        69 w

        This is so misleading

        • Tabitha Kimani

          69 w

          This is a subject that should not be entertained at all.

          • Ajema Lydiah

            69 w


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